This post is a bit of a detour from the normal content you will find me writing but it was so good I just had to post it. A friend of mine showed me this video and I thought to myself “This is a pretty smart way to pitch people on what good customer experiences are all about”. Bob Farrell, an entrepreneur, came up with the concept of “Give em the pickle” which as he says is giving your customers something (usually free) that is unexpected. The video that is posted below goes into greater detail but its a great idea that I think many businesses today fail to give to their customers. Check it out, if nothing I hope it at least makes you think about your customers.
About Luc Arnold
I am a Web Consultant and Blogger with over 8 years of experience deploying, customizing and working with various web technologies. I am based out of Canada and have a wife and daughter. I love learning new web technologies and techniques and blogging about it all. I also love a good cup of coffee, hanging out with my wife and daughter, reading the latest tech books and newspapers and listening to music.